By: Ray Myers, Jr., PMP Force Field Analysis provides a useful framework to look at the driving and resisting forces of a decision or proposed change.  To implement a change, it is helpful to understand these forces. Decisions are framed in terms of forces and factors.  Forces that help achieve the desired change are...
Read More »

By: Ray Myers, Jr., PMP A PEST analysis scans the external environment in the following terms: Political, Economic, Social, and Technological.  It is a useful tool for understanding market influences on a business. Use PEST analysis for business and strategic planning, market planning, and product development.  This analysis can be accomplished individually or in...
Read More »